Daisy Estrada

Daisy Estrada is a planning and urban design professional with 20 years’ experience across London, the wider UK and Shanghai. Her work focuses on design quality, placemaking and contextually responsive development, with expertise spanning major residential schemes, strategic urban extensions, tall buildings, estate regeneration, masterplanning, design coding, and heritage-led development. Having worked within several local authorities and through her own consultancy, Estrada Planning Ltd, Daisy brings an integrated understanding of planning policy, urban design, conservation and development management. She has extensive experience assessing and negotiating complex proposals, from high-density urban regeneration and tall buildings within sensitive townscapes to rural housing and agricultural conversions within the Green Belt and National Landscapes. Her approach combines rigorous design analysis with a practical understanding of planning and development, working collaboratively with architects, developers, landscape professionals, local authorities and communities to achieve well-designed places that respond positively to their context, create a strong sense of place and deliver lasting benefits.